SEYDOUX
The Art of Gasoline
⬥ Brand Identity
⬥ Photography
⬥ Design
⬥ Website (under construction)
A chance meeting on Instagram with automotive artist Kirsten Seydoux led to one of our most creatively-satisfying identity projects of 2020.
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Kirsten’s vision for the Seydoux identity was incredibly strong, insightful and one we felt an instant affinity with.
With inspiration taken from the world of high fashion, Kubrick, Steve McQueen, Italian horror and Bond films, our identity for Seydoux (and upcoming project Seydoux Studio) blends grit with glamour, reflecting Kirsten’s position as an extraordinary female talent plying her trade in a male-dominated industry.
Brand Identity: Adam Hunter and Matt Henderson
Logo Typography: Diaspora by Apolline De Luca and Alessandro Prepi Sot (Good Eggs)
“A name change, a chance encounter with Salumi Studio on Instagram, a Gaelic/Italian display font and a brand identity I’m so proud to work under. The best investment I’ve ever made. Mercí Mille fois”
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